7 Coolest Towns in South Carolina for a Summer Vacation in 2024

South Carolina is a state that’s well-known for its hidden gem destinations, those picturesque smaller towns that offer just the kind of unique experiences and attractions summer vacationers are looking for. From the historic avenues of Beaufort to the classy vibe of Bluffton, these towns encapsulate the diverse appeal of the “Palmetto State” (So named for its official palm tree).

Together, these seven coolest towns in South Carolina are perfect for a summer vacation in 2024. Read on for ideas and inspiration.

Pendleton

Pendleton is a great small town for vacationers looking for a dose of Southern charm, history, and hospitality. Established in 1790, Pendleton's historical significance is everywhere evident, and its town center is listed on the National Register of Historic Places. Picturesque Village Green is a must-visit and serves as a fun focal point where family members can each enjoy their preferred indulgences, whether it's antique shopping, hanging out in bars and cafés, or exploring buildings that have stood for over two centuries.

Among Pendleton's most visited sites are Ashtabula Historic House, a former plantation built in 1825, and Woodburn Historic House dating from 1830. Both are now museums that offer guided tours. Interested in the arts? Historic Clemson Little Theatre was built in the 1930s and features local talent in a charming setting.

Summerville

Summerville is affectionately known by regular summer vacationers as the "Flowertown in the Pines" for its colorful displays of azaleas, wisterias, and camellias. Located just a short drive from Charleston, much of the flower-power action takes place in Azalea Park, a beautifully landscaped 12-acre green space in the heart of the town. It’s also popular for its winding paths, sculpted bushes, and, of course, its many varieties of azaleas.

Also popular is the Summerville-Dorchester Museum, with its insights into local history and culture, plus exhibits on the area’s indigenous peoples, colonial settlers, and the development of Summerville as a popular spot for Charleston's residents to get away from the summer heat. Enjoy hiking and biking? The Sawmill Branch Trail offers a scenic multi-use path that winds through the town, perfect for walking, biking, and jogging.

Aiken

An important equestrian town, Aiken started off as a winter getaway for the wealthy elite of the Northeast USA and has evolved into a year-round destination for horse enthusiasts. The Aiken Training Track is a big draw as visitors can enjoy watching racehorses being put through their paces in preparation for major races like the Kentucky Derby and the Aiken Steeplechase.

Summer guests will also want to include Hopelands Gardens on their Aiken itinerary. This lovely 14-acre public garden provides plenty of walking paths, a labyrinth, and a variety of classical and modern sculptures. It’s also home to the Aiken Thoroughbred Racing Hall of Fame & Museum, which celebrates famous horses and jockeys associated with the town.

Georgetown

Those seeking a lovely coastal town to spend their summer couldn’t do much better than Georgetown. Established in 1729 and the state’s third oldest town, it’s an especially appealing destination for those seeking to explore the quieter side of the state's coastal region. This rich history is very evident in Georgetown’s well-preserved downtown area, especially along Front Street. A popular attraction here is the Harborwalk, lined with boutique shops, art galleries, and restaurants that serve fresh-caught local seafood.

One of the most interesting buildings from the colonial period is the Rice Museum, which highlights the region's history of rice cultivation, which once made it the largest producer of rice in the United States. Another must-visit is the Kaminski House Museum, a preserved antebellum home that offers guided tours showcasing period furniture and décor, providing a glimpse into the lifestyle of South Carolina’s wealthy plantation owners.

Beaufort

Its location midway between Savannah and Charleston makes Beaufort an ideal summer vacay spot, with both cities being fun day trips from your vacation home or resort. Not that you’ll run out of fun things to do in this picturesque coastal town. Set on Port Royal Island, Beaufort's Historic District is a delight to wander, its lovely streets lined with majestic oak trees draped in Spanish moss making for great holiday snaps. Fun guided walking tours and carriage rides are must-dos.

Those wanting to dive a little deeper into the town’s history will want to explore the Beaufort History Museum. Set in the historic arsenal downtown, it provides details of local history from the original Native American inhabitants through to the colonial era and the impact of the Civil War. Time for the beach? Head to Hunting Island State Park. Just a short drive away, there’s a publicly accessible lighthouse with panoramic views of the Atlantic Ocean, miles of hiking trails, and, of course, magnificent beaches.

Bluffton

One of the fastest-growing towns in South Carolina, Bluffton is a delightful “Lowcountry” town that’s ideal for a summer holiday. Old Town Bluffton is fun to explore and encompasses a one-square-mile area filled with antique shops, boutiques, local art galleries, and one of the South’s best restaurants: The Bluffton Room. Local food can also be enjoyed with some of the vendors at the Bluffton Artisan Market, along with unique arts and crafts from local artisans.

The Heyward House Museum and Welcome Center is another must-do and offers guided tours that provide insight into the town's Civil War-era history. The Bluffton Oyster Company, one of the last oyster-shucking facilities in the state, is another must-see. Visitors can learn about traditional oyster harvesting methods and enjoy fresh seafood straight from the May River. Another plus is the fact that the wonderful 10-mile stretch of beach at Hilton Head Island is no more than a few minutes drive away.

Travelers Rest

Travelers Rest is certainly named appropriately for those seeking an authentic South Carolina summer vacation. Known as "TR" to locals, Travelers Rest is a mix of small-town charm and outdoor adventure thanks to its location in the foothills of the Blue Ridge Mountains. Those interested in history should visit the History Museum of Travelers Rest, which has exhibits and artifacts that tell the story of the town’s development, including its days as a “rest” stop for weary travelers along the Great Wagon Road.

Active types come here to tackle the Swamp Rabbit Trail, a 22-mile multi-use network that connects the town with nearby Greenville and is ideal for biking, jogging, and walking. It also features scenic views of the surrounding mountains and passes through local parks and businesses, including past cafés and shops where travelers can stop and refresh.

As we can see, there’s no denying the fact that South Carolina's smaller towns are bursting with great reasons for vacationers to want to spend their summer holidays there. From Beaufort's coastal charm to Bluffton's historic and artsy allure, these wonderful communities offer a slice of authentic Southern life. Whatever they fancy doing, vacationers will love these seven coolest towns in South Carolina that are perfect for a summer vacation in 2024.