Bakewell street market, Derbyshire

7 Most Welcoming Towns in England

Along with its rich history and picturesque scenery, England boasts no end of other great excuses for travellers to want to visit. And while major city travel destinations like London and Liverpool need little or no introduction, why not broaden your horizons and spend time exploring some of the country’s countless charming small communities?

England’s small towns and villages will always offer a warm welcome to visitors “from away.” Whether visiting their attractions, sampling their tearooms, or chatting with locals in their cozy pubs, you’ll find no shortage of people willing to give you the time of day. Read through our list of seven of the most welcoming towns in England to find out more.

Avebury, Wiltshire

Avebury Village and neolithic Stone Circle, Wiltshire
Avebury Village and neolithic Stone Circle, Wiltshire

No tour of Southwest England should be considered without scheduling a stop in the Cotswolds. This beautiful region is only two hours west of London by train and is where you’ll find the quaint Wiltshire village of Avebury. This picturesque spot is famous for the Avebury Henge, a vast Neolithic structure that even predates Stonehenge. The world’s largest henge, it’s recognized as a UNESCO World Heritage Site and is so large it envelopes a large part of the village, with attractions like Fishlock's Cottage and The Red Lion pub being located within its boundaries.

So, too, is Avebury Lodge, a charming B&B that offers guests a very warm welcome. From here you’re just a short stroll away from Avebury Manor, a grand 16th-century manor house that’s now part of the National Trust. The Alexander Keller Museum is also a must-visit and provides a deeper understanding of the area's archaeological and historical background.  

Bakewell, Derbyshire

Street view in Bakewell, Derbyshire
Street view in Bakewell, Derbyshire, via Peter Etchells / Shutterstock.com

The small town of Bakewell is located in the heart of England’s Peak District in Derbyshire and is known across the country as the home of the Bakewell tart, a sweet pastry made with a jam and almond filling. Local bakeries, including the Old Original Bakewell Pudding Shop, have been selling this classic English sweet treat since the 19th century, and variations on the theme can be purchased in most British grocery stores. 

Bakewell also serves as a jumping-off point to explore Peak District National Park, an area of outstanding natural beauty consisting of steep limestone valleys like Dovedale and the picturesque Lathkill Dale, both popular with hikers and hill climbers.  A notable nearby attraction is Chatsworth House, one of England's most famous stately homes. Set in a 1,000-acre park this magnificent estate is also known for its art collections, gardens, and adventure playground

Tintagel, Cornwall

Street view of the popular tourist village of Tintagel in Cornwall
Street view of the popular tourist village of Tintagel in Cornwall, via jax10289 / Shutterstock.com

Set on Cornwall's rugged Atlantic coast, Tintagel is a welcoming and somewhat romantic location that’s tied to the legend of King Arthur. It’s believed by many (especially the locals) that it was here in Tintagel Castle that Arthur was born, while Merlin's Cave, a sea cave located at the base of the castle cliffs, is said to be connected to the famous Wizard of Arthurian legend. Managed by English Heritage, the castle ruins and cave also boast breathtaking ocean views.

A relatively recent addition, Tintagel Castle Bridge offers a dramatic scenic pathway connecting the mainland to the island where the castle stands. Be sure to explore the village of Tintagel itself, stopping for a savory Cornish pasty or a locally brewed pint (or both). Interested in exploring the natural beauty surrounding Tintagel? The South West Coast Path offers some of the best coastal walks in England, with rugged cliffs, rolling hills, and awesome sea views.

Lavenham, Suffolk

Fresh local produce on sale in Lavenham Butchers in Lavenham
Fresh local produce on sale in Lavenham Butchers in Lavenham, via Alena Veasey / Shutterstock.com

Lavenham is located just 30 minutes north of the city of Colchester in the East Anglia region and is well worth a visit for its unique historic architecture. This medieval town in Suffolk is home to numerous well-preserved timber-framed buildings, most built from the wealth accrued from the town’s dominant role in the wool trade. The best example, Lavenham Guildhall, dates from the 16th century and is set in Lavenham’s picturesque market square. Managed by the National Trust, it now serves as a museum dedicated to the wool trade.

Another significant landmark is the Church of St. Peter and St. Paul, an impressive example of late Gothic architecture whose tall, elegant spire dominates the town’s skyline. Be sure to pop in for a look at its beautiful stained glass and intricately carved woodwork (most English churches are open during the day and always welcome visitors).

Shaftesbury, Dorset

Church of St Peter and the Town Hall building in Shaftesbury town centre
Church of St. Peter and the Town Hall building in Shaftesbury town centre

The Dorset destination of Shaftesbury is another market town worthy of a visit. Start your adventure on Gold Hill, a steep cobbled street lined with quaint, traditional cottages. Said to be one of the most romantic sights in England, you’ll want to grab some photos from the top of the street looking over the surrounding Dorset countryside. It’s a view that’s well-known to the British for its starring role in old bread advertisements directed by none other than the legendary Ridley Scott.

The ruins of Shaftesbury Abbey should also be on your list of things to do here. Founded in 888 AD by King Alfred the Great, it was once one of the most important religious sites in medieval England and can be toured. The Shaftesbury Arts Centre is also worth a visit and regularly hosts exhibitions, theater productions, and workshops.

St. Ives, Cornwall

St. Ives harbour beach
St. Ives harbour beach, via Pajor Pawel / Shutterstock.com

St. Ives is a good spot to combine with a Tintagel visit. A former fishing village set overlooking the Atlantic, St. Ives is today regarded as one of England’s best seaside destinations and as a result, is always welcoming to guests from out of town. The big draw here is its beautiful beaches: Porthmeor Beach is a favorite among surfers due to its impressive waves, while Porthminster Beach is popular for families and sunbathers for its calmer waters and fine sand.

Art plays a significant role in the town's appeal, with the Tate St. Ives gallery being a notable highlight for its modern and contemporary British art collections. The Barbara Hepworth Museum and Sculpture Garden is another popular St. Ives attraction and is dedicated to the work of the renowned 20th-century sculptor who lived and worked in the town.

Castle Combe, Wiltshire

People cycling through Castle Combe, Wiltshire
People cycling through Castle Combe, Wiltshire, via coldsnowstorm / iStock.com

Often hailed as “the prettiest village in England,” the picture-perfect community of Castle Combe offers many good excuses for a Cotswold visit. Boasting quaint honey-colored stone cottages, charming old winding streets, and plenty of that picturesque countryside, you’d do well to book a night or two stay here to drink it all in. 

Castle Combe’s s prettiest spot is the medieval market cross and water pump located in the heart of the town. This beautiful scene, along with the nearby Bybrook River and 14th-century St. Andrew's Church, paints as welcoming a picture of rural England as you’re likely to find anywhere.

The Final Word

With their unique character and attractions and their friendly populations, each of these small English towns invites tourists to explore and enjoy what can best be described as a quintessentially English experience. Read through our list of seven of the most welcoming towns in England for ideas and inspiration for your next trip to the Old Country.

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